BRIEF | To design 2015 Spring Maglog [full version / slim version] for Old Navy. Both full and slim version contains women's, men's, kid's, and toddler's must have items of this season.
APPROACH | Use of spring season tool kit to maintain same approach with other spring season vehicles such as in-store marketing, windows, and more. To express the main idea of spring, which is Road trip, map patterns, small icons that can be found in map, spring look colors were used for design.
AGENCY | OLD NAVY
DESIGN | Molly Mcmanus, Sinae Kim CREATIVE DIRECTION | Calvin Leung, Alosha Shkolnik COPYWRITING | Corbin B Cloward PHOTOGRAPHY | Holly Hickman